“Ladies, I know you can relate when I say that bra shopping is the WORST kind of shopping, that is until I was introduced to The Bra Lab. A prayer answered and a solution to my bra shopping disasters, this company was started by two brilliant ladies, Gina and Hen out of Los Angeles, CA. Browse The Bra Lab boutique and you’ll actually WANT to go bra shopping. I can tell you that when first putting this bra on, it is by far the most comfortable bra I’ve ever worn. The cups and back strap are super soft and flexible and the straps are made out of a thick cotton material that doesn’t dig or leave red marks. Where have you been all of my life Bra Lab? The innovation and creativity that resulted in this product is truly amazing.